DOHA: Nissan has unveiled the all-new, game-changing Nissan Maxima 2016 for the Middle East yesterday. The completely redesigned 8th generation model is the sportiest most powerful Maxima ever.
The new Maxima is set to re-define its segment as it brings head turning design, enhanced performance and state-of-the-art technology to Middle East customers. Together, these attributes make the new Nissan Maxima a unique combination of sports car style with premium elegance.
Nissan Middle East Managing Director Samir Cherfan said: “The dramatically styled all-new Nissan Maxima 2016, created by driving enthusiasts for driving enthusiasts, looks like nothing else on the road today — and drives like nothing in the segment. It not only resets Nissan Maxima’s iconic ‘4-Door Sports Car’ positioning, it sets a new standard for style, performance and technology in the large sedan segment. “It raises the bar incredibly high in class-leading design, fuel efficiency, performance and technology.”
The high performance, top-end sedan will support Nissan’s ambitious business target. Nissan expects the all-new Nissan Maxima 2016 will command a 12 percent share in the E-segment in the GCC, with a goal of selling around 7,000 vehicles, an increase of more than 70 per cent in sales compared to 2014. The Peninsula
