FROM LEFT: Ian Gray, Rasha El Azhary and Diego Camberos.
Vodafone Qatar announced the appointment of Diego Camberos as its Commercial Business Unit Director and Rasha El Azhary as Development Director .
Camberos joins Vodafone Qatar from telecommunications company Tigo-Millicom, where he held the role of Chief Executive Officer for the last 3 years in Senegal and prior to that in Rwanda for 3 years. Under his command, Tigo Senegal was transformed into a strong challenger while bringing sustainable growth on the double digit side. During his time in Rwanda, he positioned the company to compete in the market acquiring 35% market share in the first 2 years. Camberos started his career in 1993 and over the past 23 years he has built up extensive experience in the US, Latin America and Africa working for the likes of McDonalds, Burger King, Trilogy International Partners and Millicom holding a number of general management roles.
El Azhary joined Vodafone Qatar in 2011 as Head of Commercial Planning and Pricing ensuring Vodafone’s value leadership in the market. After 2 years in that role, she became responsible for the launch of fiber and LTE services and to develop differentiated fiber and fixed propositions. As Vodafone Qatar’s Development Director, she will now help design the company’s future strategy and handle development projects in the rapidly changing commercial world. El Azhary started the first 5 years of her career in investment banking and in 2003 she joined Vodafone Egypt’s finance department.
“Diego brings with him extensive experience with a proven track record in implementing successful commercial strategies. I and the entire executive team welcome him on board and look forward to working with him in bringing world class services to our customers and in further growing the Company. I would also like to congratulate El Azhary on her new role in the company in which I am confident will be key to taking Vodafone Qatar to new strengths,” said Ian Gray, CEO, Vodafone Qatar.
