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Business / Qatar Business

Skyline Automotive committed to setting new standards

Published: 03 Jun 2017 - 11:22 pm | Last Updated: 06 Nov 2021 - 07:51 pm

Senior officials of Skyline Automotive posing for a group photo with the company's service team.

The Peninsula

Skyline Automotive, the official distribution partner for Hyundai in Qatar, since launching late last year, has put customer service at the core of its business.
Led from the top by General Manager Paiman El Malla, and by an international leadership team with extensive experience working for many of the world’s top automotive brands, including BMW and Mercedes Benz, the business is committed to setting new standards for auto dealers in Qatar with a personalised approach to service excellence and aftersales care. Delivering on this promise began long before the first customer stepped into Skyline Automotive’s showroom on B-Ring Road. The business has made significant investments in finding the right international talent passionate about meeting customer needs and supporting them in earning Hyundai certifications at the company’s headquarters in South Korea.  In the past few months, Skyline Automotive has made additional investments in a number of major initiatives designed to develop a personalized approach to customer care. These include a focused programme of staff training. The foundation of its high-quality customer service is the investment Skyline Automotive has made in its people by offering continual learning opportunities and on-the-job training. Team members receive extensive training, which equips them to deliver personalized support at the point of care and stay close to customers’ needs. All members of staff are trained to the highest and most rigorous quality control standards required as part of Hyundai’s global certification process, with technicians earning Hyundai certifications at the Hyundai Headquarters in South Korea.
Creating an innovative staff academy. As part of its long-term commitment to staff and customers, Skyline Automotive plans to open an Aftersales Training Academy to enable continuous learning opportunities on the ground in Qatar, setting a benchmark for the highest standard of customer care.
Building a series of strategically located aftersales service centers. Plans are also on track to expand existing service facilities, which will cover 28,000 square meters in the Industrial Area. This large site will be fully stocked with a wide array of spare parts and will provide a range of service options to all Hyundai customers in Qatar no matter where the vehicle was purchased originally. Skyline Automotive is also building technologically advanced and customer-centric aftersales centers around Doha. These centers will be staffed by experienced teams well-versed in the latest processes and most advanced systems.