Managers and employees of small and medium enterprises taking part in the Enterprise Qatar training programme.
DOHA: Enterprise Qatar (EQ) has concluded its ‘Core Skills Programme’, which provided a new opportunity to entrepreneurs, managers and employees of Small and Medium Enterprises (SMEs) to master essential business skills, a press statement said recently.
The programme, which is heavily subsidised by EQ, allows SME owners and managers to access professional advisory services hitherto beyond their financial capacity.
Chief Operating Officer of Enterprise Qatar, Nasser Al Muhannadi said: “The Programme is a ground breaking effort to raise the ability of SMEs in Qatar to improve their services and operations, compete more effectively and thus achieve higher profitability rates.”
“EQ works closely with Qatari SMEs to provide them with a range of support services to help them succeed through providing a series of specialised training courses. SMEs have fewer resources to build their teams’ skills, and lack of trained personnel hinders them from landing more business, in addition to high turnover rates. The programme was very successful with the participation of around 20 various companies in each training course,” Muhannadi said.
Specialised training programmes are among the most important factors to build internal capacity and thus increase productivity levels.
Local companies are usually faced with challenges such as lack of specialised trainings or the relatively high costs of such programmes and thus can’t afford to provide their management teams with the necessary training they need, unlike established companies and internationals corporations, he explained.
The programme has been developed using EQ’s knowledge of the Qatari SME market and its needs to include four specialised courses.
These include time management, finance for non-financial, customer service and marketing strategy.
The first course, on time management, took place from May 21 to June 25 at the College of the North Atlantic, Qatar.
EQ will organise similar training courses that will be announced soon.
This is to enable SMEs that did not participate in the first phase of the programme to join. Also, those companies that did participate in the first phase will get the chance to register their remaining employees.
The Peninsula
