Doha: A delegation of senior officials from Doha Festival City (DFC) will hold meetings with shopping centre industry professionals, retailers and brand owners during a three-day RECON ME & North Africa conference from October 12 to 14 at Ritz Carlton Hotel, Dubai International Financial Centre.
DFC is an iconic mixed-used development that includes Qatar’s biggest retail and leisure mall which is set to be one of the largest in the Middle East upon completion in Q3 of 2016.
As a sponsor of the annual event which is organised by Middle East Council of Shopping Centres and International Council of Shopping Centres, DFC officials will meet decisionmakers and retail tenant prospects for the iconic development, which upon completion will comprise 250,000sqm of mixed-use gross leasable area, making it Qatar’s biggest retail and leisure destination.
Recently, DFC signed leasing agreements with many world-famous retailers. Most of the leading regional retail groups, including Al Futtaim Group Retail Brands, Alshaya, Apparel, Azadea, Landmark, Dubai Holding Group, Abu Issa Group, Al Tayer Group and Salam Studio & Storeshave have committed to bringing extensive selections of their fashion, dining and entertainment brands to what is set to become Qatar’s most exciting retail and leisure destination.
Vox Cinemas will redefine Qatar’s entertainment landscape by introducing 16 digital screens to provide visitors with the most technologically advanced movie experience. Ali Bin Ali Group has committed to bringing the first full-sized Monoprix store to Doha.
“Following DFC’s successful participation at World Retail Congress 2014 in Paris, during which Qatar’s largest mall gathered significant exposure, many award-winning brands voiced intent to join our project. We are pleased to be part of the conference which will give us another opportunity to connect with the finest retailers in the region and beyond,” said Kareem M Shamma, CEO, BASREC, the joint venture which comprises Dubai-Based Al Futtaim Real Estate Services, Qatar Islamic Bank, Aqar Real Estate Investment Company and a private Qatari investor.
In May, DFC announced the appointment of a joint venture between two of Qatar’s leading contractors, Gulf Contracting Company and ALEC Qatar, who proceeded with construction of the mall.The Peninsula
