Doha: Vodafone Qatar and PepsiCo yesterday launched Pepsi Experience Points (PXP) loyalty and rewards programme in Qatar.
It allows customers to earn five PXP points per Pepsi or Diet Pepsi can and redeem them for rewards.
Using the codes under a Pepsi can lid, customers can win five local Vodafone minutes or 5MB of data or exclusive music downloads for every five PXPs accumulated.
“We are confident that customers will enjoy this rewarding experience which underlines Vodafone’s commitment to keep surprising them with moments of delight every step of the way,” said Mohammed Al Yami, Director of External Affairs, Vodafone Qatar.
“The PXP is a global Pepsi signature loyalty and rewards programme which has run across multiple countries.
“We at PepsiCo are excited to activate it in the Middle East and create new experiences for our loyal consumers in Qatar,” he added.
“Through our partnership with Vodafone, our fans will have the chance to win thousands of prizes instantly,” said Carla Hassan, Chief Marketing Officer, PepsiCo, the Middle East & Africa region.
To redeem PXP points, customers need to visit www.pepsipxp.com. The offer runs until the end of March.
The Peninsula
