DOHA: Qatar-based marketing communications agency Memac Ogilvy & Mather Qatar won the highest level award bestowed at the recent Dubai Lynx Festival of Creativity.
The Grand Prix award was given in the Print category by a panel of international judges who examined hundreds of entries. In all, Memac Ogilvy won seven awards on the night off of 16 entries shortlisted for clients Tarsheed, Qatar Islamic Bank and Vodafone.
One of the world’s most prestigious awards for creativity in marketing communications, Dubai Lynx attracts the participation of hundreds of agencies and brands across the Middle East and North Africa, including the most prominent brands from the region and around the world.
“It is a great honour to bring back a Grand Prix to Qatar, demonstrating that locally-based agencies can compete and win against the best of the region,” said Samer Abboud, Managing Director, Memac Ogilvy & Mather Qatar. Memac Ogilvy’s awards were won for a public safety awareness campaign for QIB (1 Grand Prix, 1 Gold, 3 Silvers and 1 Bronze), and a Bronze for a film created for Tarsheed, the National Programme for Conservation & Energy Efficiency.
Dinos Constantinides, Chief Strategy Officer, Qatar Islamic Bank, said, “We’re proud to have won the first Grand Prix for Qatar with our partners Memac Ogilvy. The win is especially satisfying given the important message of the campaign – that wearing a seat belt should be part of our daily lives. As Qatar’s leading Islamic bank, QIB continuously seeks ways to communicate on issues that touch our customers and the community.”
“Creativity and effectiveness are necessary and essential to good work. These Dubai Lynx metals motivate us and should motivate others in the market to raise the bar for world-class work in Qatar,” said Youssef Gadallah, Creative Director, Memac Ogilvy Qatar.
The Peninsula
