Doha: Home Centre, the largest home retailer in the Middle East, celebrated its 20th anniversary milestone with a gala eventheadlined by popular Arab singer and superstar Nancy Ajram, who is also Home Centre’s brand ambassador. Prominent personalities and senior management from Landmark Group across the Middle East were present to commemorate the occasion.
Guests were treated to an audio-visual spectacle with live entertainment, enjoyable acts and foot-tapping musical renditions that created a vibrant atmosphere at MadinatArena, Dubai.
Nancy Ajram led guests through a sneak peek of Home Centre’s brand new television commercial, in which she plays an integral part. She also showcased Home Centre’s latest annual catalogue that featured some of her personal favourites from the brand’s latest collections.
Speaking about her association with Home Centre, Nancy said: “I’m delighted to be part of the Home Centre family. Homes are an extension of one’s personality through which they are able to express themselves and Home Centre very well gives you the kind of products that help you create that ‘space’. Being someone who takes pride in my home, Home Centre is certainly a brand I can connect to.”
CEO of Home Centre, Médéric Payne said: “Going forward, we are set to open over 50 new stores and refit more than 40 existing stores by 2020. We have launched our omni-channel presence and will introduce a host of new product offerings to meet customer needs and expectations.”
The Peninsula