Doha: Ooredoo is to take its network transformation strategy to the next level, using network sharing to help maximise the impact of its modernisation programme.
Across a range of markets, the company is investing in data services as a key part of its contribution to human growth and development. Mobile data is at the heart of Ooredoo’s long-term vision, and became the single largest contributor to its revenue growth in 2013.
“Ooredoo has a long-term vision of being the leader in data market share across our footprint. By enhancing networks, providing new services and data packages, and making smartphones available for all, we can transform daily lives, boost knowledge-based economies, and make a positive impact on GDP,” said Dr Nasser Marafih, Group CEO.
As Ooredoo seeks to become a global leader in network quality, modernisation, and development, it is supporting an open approach to network sharing. Open network sharing anticipates new customer demands and competitive threats, while sharing investment risk in re-working legacy networks, and negotiating with non-traditional communications players.
In its newest market, Ooredoo Myanmar is in active discussions with industry players to share as much passive infrastructure in the country as possible, including towers and fibre.
By sharing passive infrastructure with other operators, Ooredoo aims to drive significant cost efficiencies on a scale that has not been achieved before in a “green-field” roll out.
Network sharing is seen as a key issue for the communications industry, as companies split the costs of developing and operating key infrastructure.
The potential savings, made on operational expenses such as site rent and network staffing and capital spending such as equipment costs, can enable companies to upgrade networks faster across a larger area.The Peninsula
