Sanjith Patibanda and Rida Fyzal with Barath Silvester Raj, HR coordinator and Event management of Nobel international School.
BIC, the creator of the BIC Cristal ball point pen is reaching out to the region’s schoolchildren in a bid to spark their creative abilities and re-ignite their bond with the art form of creative writing, over the next three months. BIC will distribute more than half a million pens along with competition postcards to schools. Through the information listed on the postcards, children will be able to register on the microsite to enter the online slogan writing contest.
“We strongly believe that fostering creative abilities in children should begin at an early age, and what better way to begin than when they are at school,” said Rob Maddock, General Manager – Middle East & South Asia. “Through this initiative, BIC aims to encourage each child by giving them an opportunity to participate in an educational and fun environment by coming up with inventive slogans on writing,” he added.
Each child can participate in the ‘BIC slogan writing competition’ by registering their name, email address and requisite details on the competition microsite (www.bic-slogan.com). On submission of all details, participants can upload their BIC slogan. This competition will run for a period of three months in Kuwait and Qatar, with names of winners announced every week.The Peninsula