Doha, Qatar: The Gulf Football Federation has unveiled a new visual identity and officially adopted the name Gulf Football Federation, replacing its previous title, the Arabian Gulf Cup Football Federation.
The federation said the rebranding reflects its core values of trust, dynamism and modernity, aligning with its strategic vision to strengthen its position as a leading regional sporting organisation while creating a contemporary brand that reflects the spirit of the game and the ambitions of Gulf football under one umbrella.
It added that the new logo is inspired by the region’s identity, culture and heritage, while also representing the rapid growth of Gulf football and its aspirations to inspire future generations.
The Federation President, Minister of Sport and Youth H E Sheikh Hamad bin Khalifa bin Ahmed Al-Thani described the rebranding as a major milestone in the organisation’s development.
“We are at a pivotal moment in our growth journey, and it is essential that we adopt a new identity that reflects the transformative path we are preparing to embark on over the coming decades,” he said.
He stressed that the federation’s long-term vision remains unchanged, with a continued commitment to raising the global profile of Gulf football and supporting the success of the region’s national teams and clubs on the international stage.
“This new identity embodies our ambition to achieve unprecedented levels of excellence and success,” he added.
Sheikh Hamad also highlighted the strategic partnerships established in recent years, saying they have played an important role in advancing Gulf football, enhancing the federation’s competitions, strengthening their regional standing and reflecting the sport’s growing popularity across the Gulf.
Concluding his remarks, Sheikh Hamad thanked the federation’s member associations for their continued support and wished them further success.
“As we embark on this new chapter with confidence and ambition, we express our appreciation for the efforts of all member associations in supporting the federation’s journey since its establishment,” he said.