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QDF unveils shopping emporium at new airport

Published: 10 Jun 2014 - 06:16 am | Last Updated: 26 Jan 2022 - 09:12 pm

Doha: Qatar Duty Free (QDF) has unveiled a world-class shopping proposition for passengers travelling through Hamad International Airport (HIA), starting from the full beginning of operations at the airport on May 27.
QDF offers passengers unprecedented access to selected designer labels, high street fashions, electronics, gourmet foods and much more.
“Passengers will experience unique store environments designed around their needs,” said Akbar Al Baker, CEO, Qatar Airways. “Based on our deep understanding of passenger preferences, we have developed stores that are comfortable to explore and filled with beautiful products,” he said.
One of the innovative store concepts is Esquire, a unique and exclusive boutique designed by QDF for the fashion-savvy man. Esquire offers a wide range of leather goods, travel accessories, apparel, unique skincare ranges, and the most original of electronic gadgets — everything for today’s travelling businessman.
“Another creative store concept developed by QDF is the Marmalade Market, a food store designed by QDF for gourmet food lovers. The market provides the ultimate opportunity to sample and purchase the most exotic foods from around the world,” said Keith Hunter, Senior Vice President, QDF.
And for all things chocolate, there is Chocology, where passengers will be introduced to new and innovative ways to enjoy their favourite ingredient, chocolate.
Delightful treats such as ice cream, chocolate drinks, and fresh food dipped in chocolate will be there to tempt passengers, while world-class chefs will carve marvellous chocolate creations.
The list of innovative QDF store concepts goes on with Pulse (consumer electronics store), Bumble Tree (toy shop), Junction (for contemporary fashion), Boulevard (high-fashion accessories), and GMT (Swiss watches).
Passengers will be spoiled for choice with boutiques and stores from the likes of Bally, Bvlgari, Burberry, Chanel Watches, Harrods, Hermes, Michael Kors, Rolex, Tag Heuer, Tiffany, Swarovski, Virgin Megastore, and W H Smith. Many more brands will launch their stores in the coming months.
The Peninsula