Splash explored the new dimension of the world by paying homage to simplicity and infusing the luxury of fashion that surrounds us. ‘Brave New World’ showcased the Spring Summer’ 15 collection that urged us to go back to where it all started.
Splash presented pieces that were an amalgamation of the luxe fabrics in simple, basic silhouettes.
Raza Beig, CEO Splash and ICONIC, said: “This season was about exploring the roots and going back to our basics from where it began and so we presented a very clean, minimalistic collection that infused the modernity around us. We highlighted two key themes namely Luxe Zen and Gypset. In terms of the venue we wanted to have an open air area surrounded by the beautiful Dubai skyline that juxtaposed our nature- inspired runway adorned with geometric installations and trees. Additionally this range will be added to the ‘Splash Studio’ collection that was introduced last season which specifically features the runway pieces.”
The main show area at the Rooftop Terrace at Jumeirah Emirates Towers was transformed into a garden which brought out the contrast yet highlighted the way nature and modernity blends in seamlessly.
The show saw Raza Beig walk the finale with Nisha Jagtiani amidst a thunderous round of applause. All fashion followers and Splash customers also got a taste of the season’s most awaited runway action across two shows earlier in the evening.
To maximise the reach of the shows and celebrate fashion on a larger scale, the three shows were live streamed on all the brand’s social media platforms along with other leading online platforms across the region.
The collection presented on the runway will be available from mid-April in store while all the looks from the catwalk are available on www.landmarkshops.com/splash and Facebook.com/Splashfashions.
The two trends featuring at the fashion show were:
Luxe Zen: The collection will have a strong Far East exotic Japanese influence with a good mix of classic and new silhouettes. Simplicity and clean lines will be the highlight sending out a demure vibe. Gypset: Capture the mysterious, free-spirited bohemian and gypsy culture with this trend that takes you on a whimsical ride this season. The Peninsula
