Doha, Qatar: Asian direct selling company QNET believes that developing entrepreneurs is a catalyst for economic growth in the Middle East region.
The Middle Eastern appetite for expansion in all fronts – in real estate, tourism, retail, oil and gas and many other industries – is of gargantuan proportions. This mindset to be the best in everything shapes the way forward. QNET sees an opportunity to make entrepreneurship an important tool that can encourage young people from the region to dream big, contribute their skills and engage more actively in building robust economies.
In economies that are booming and nations that are fairly successful, there is usually a high premium placed on independent business ownership. The implication here is that one of the best ways to help nations move forward is to cultivate an entrepreneurial spirit within them—a responsibility that QNET takes quite seriously.
QNET MENA Regional General Manager Khaled Diab says: "Through direct selling, we are able to provide business skills, training and, most important, an entrepreneurial opportunity to people without a business background. We empower them with great products, world-class training, business tools, and a solid support system to help them succeed. We tap their great hidden potential and unlock their power to increase their income, enhance their own socioeconomic status and collectively improve local, regional and national economies."
Ranked in the top 40 worldwide among direct selling companies, sales have increased 70% in the last five years for QNET. The company has been advocating awareness about the benefits of the direct selling industry in many emerging markets in Asia and Middle East. Direct selling offers many well-documented benefits to the economy.
Currently, direct selling is an approximately USD 178.5 billion industry.*
It has approximately 96 million people involved as distributors.*
Small business owners are the soul of any economy. Direct selling businesses not just create jobs, but provide self-employment opportunities to many during recessions.
What this means, most fundamentally, is that the company believes in self-empowerment as an avenue for helping others. The company’s own business model is to educate, train, and enable distributors to set up their own independent businesses, promoting a range of products on behalf of QNET. Once these fledgling entrepreneurs find their footing, they are strongly encouraged to use their leverage to help others in need, to give back to the community around them. In other words, business success and self-empowerment are not ends unto themselves, but rather steps toward making a wider difference—toward making the world a better place.
Located in 25 countries, with distributors known as independent representatives (IRs) in more than 100 countries, QNET is creating empowered entrepreneurs worldwide.
