DOHA: Commercial Bank has won award at the Mastercard Innovation Forum held in Kuala Lumpur, for its Manchester United Titanium MasterCard, it announced yesterday.
The Manchester United Titanium MasterCard won the award for being the most innovative affinity product across the whole of the Middle East and North African region.
Commercial Bank is the exclusive financial services partner in Qatar of Manchester United, one of the world’s favourite football clubs and through this partnership offers a range of Manchester United financial products, including a Current or Savings Account with a Debit Card and two types of Manchester United Credit Cards.
All Manchester United cardholders enjoy a 10 percent discount at Manchester United stores and online, plus holders of the Manchester United Titanium MasterCard are automatically enrolled into Commercial Bank’s market leading reward points programme. With Commercial Bank rewards, customers can book flights to any destination, with any airline, with no blackout dates or can redeem their reward points for instant discounts at Qatar’s leading retailers, such as Ikea, 51 East, Sharaf DG, Damas and many more.
Commercial Bank’s Manchester United Titanium MasterCard was awarded the coveted title of being the most innovative affinity product, as industry leaders recognised that in developing the product, Commercial Bank showed a strong understanding of consumer needs, which delivered a highly impactful payment solution, ultimately driving strong business results, through innovation.
Dean Proctor, Commercial Bank EGM, Chief Consumer and Private Banking said, “Our exclusive partnership with Manchester United was a first in the Qatar marketplace, allowing Commercial Bank to provide customers an opportunity to get up-close and personal with one of the world’s most famous sporting brands.”
Pankaj Kathuria of MasterCard Worldwide said, “We are proud to be associated with the team involved in the launch of the Manchester United Titanium MasterCard and our congratulations go to Commercial Bank on winning this award for innovation.”
Manchester United’s Group Managing Director, Richard Arnold, said, “Its (Commercial Bank’s) ability to create an award winning product that not only offers our fans an excellent financial product, but also brings them closer to the club they support.”
The Peninsula
